Understanding the difference between features and benefits will help you to create presentations that audiences will really respond to. The difference between features and benefits Simply stated, "features" are the components that make up a product or service: ingredients, parts, equipment used, … [Read more...] about Persuading with PowerPoint: Features vs. benefits
How to conduct live online polls during a presentation
Show of hands, how many of you engage your audience while you're presenting by asking for a show of hands? If you're doing this already, good for you! According to a recent article, 10 Presentation Techniques You Can (And Should) Copy From Apple's WWDC Keynote, by communications coach and keynote … [Read more...] about How to conduct live online polls during a presentation
How to show YouTube videos in PowerPoint
Whether it's to explain difficult concepts, provide an entertaining and informative break, or demonstrate processes, videos are a great way to add content and variety to a PowerPoint presentation. But showing videos isn't without risk. One of the readers of this blog told me about a pet peeve of … [Read more...] about How to show YouTube videos in PowerPoint
How much text on a slide is too much?
It's surprising how many presenters equate loads of text on a slide with effective information transfer. Some people believe that if they include every last scrap of data on the subject they're presenting that their audience will become as knowledgeable as they are. News flash: it doesn't … [Read more...] about How much text on a slide is too much?